Responsibilities & Duties
- Manage the company’s pay per click campaigns under the direction of the Marketing Manager.
- Undertake required analysis and A/b testing to identify relevant and strong keyword searches in order to optimise campaign success.
- Creating targeted campaigns including writing required copy and testing landing pages.
- Working with relevant internal and external stakeholders to create copy and other creative content.
- Provide regular reports on performance metrics and market related insights.
- Analyse, monitor and report on ROI for all PPC campaigns to the Marketing Manager.
- Analyse, monitor and report on competitors PPC campaigns including key words being targeted.
- Manage and monitor spend to ensure it is in line with the assigned budget.
- Keep up to date with market and technology related developments.
Skills / Experience / Qualifications
- Educational Requirements – Bachelors in marketing and advertising or Related Degree
- Relevant previous internship experience and success within a similar PPC or Digital Marketing focused role.
- Current knowledge of Google Analytics and other digital marketing software and tools.
- Strong analytical ability and experience to work with a variety of data sources.
- Strong Excel experience.
- Ability to communicate effectively with the wider team.
Job Types: Full-time, Fresher
Salary: ₹8,000.00 - ₹15,000.00 per month
Benefits:
- Paid sick time
Schedule:
- Day shift
Ability to commute/relocate:
- New Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)
Experience:
- total work: 1 year (Preferred)
