Marketing Assistant for Kenkoh Middle East LLC
Job Description
Core responsibilities:
- Brand Marketing:
– Implementing the annual brand marketing plan, within agreed time scale and budgets by independently managing the activities as per brand calendar
– Drive creative excellence for all marketing content pegs (product shoot / videos, new range launch, in-store / social media communication etc.)
– Gathering feedback & insights from customers to enhance sales and product development
– Manage and oversee the agency deliverables, KPIs and ensure they are fully briefed on campaigns
– Manage influencer campaigns, measure results and propose optimisations
- Digital Marketing:
– Create campaigns to driving web traffic and customer acquisition through Google Ads - SEM, Shopping, Display and Re-marketing channels & Marketplace Ads
– Create content & implement, manage campaigns across leading social media platforms like Meta, Snapchat, TikTok and Twitter to the right target audience
– Create and send Mailchimp and WhatsApp campaigns to customer database & new prospects
– Assist the Marketing manager in implementing the media plan across global regions, along with ensuring cost and exposure alignment
- Website
– Manage & refresh the content periodically for brand website to drive high user engagement
– Constantly upgrading website content for SEO optimization and enhanced SERP rankings
– Working on global website updates, product listing, offer configuration and work with developers
- Marketplaces
– Listing products on website, Amazon.ae, Amazon.in, Noon.com, Flipkart, 6th street
– Managing brand pages on Amazon, Noon, and mall portals
- Retail
– Ensure rollout of marketing campaigns & collaterals at the store
– Arranging and coordinating for all the artworks for branding updates in-store
- Reporting
– Weekly reporting on campaign performance, web analysis and key points
– Organize and report LPO and marketing budget
Requirements and skills set
– Bachelor degree in marketing, business, digital
– Passionate about digital and marketing
– Self-driven, eager to learn, positive attitude
– Google Analytics and Adwords certification a plus
– Digital retouching and image editing a plus
– Exposure to communication platforms like Trengo a plus
Expected month of joining: Immediate or by June 1st week
Relevant Work Experience: 2-3 years in GCC market
Reports to Marketing Manager
Salary bracket – 3 to 4K AED
Job Type: Full-time
Salary: AED3,000.00 - AED4,000.00 per month
Ability to commute/relocate:
- Dubai: Reliably commute or planning to relocate before starting work (Required)
Application Deadline: 07/06/2023
Expected Start Date: 05/06/2023
